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Tract Stack | Build recipes + docs

Pressed by Tract Stack

A website “pressed” with Tract Stack has some special attributes compared to other websites. Transform your static website into an intelligent guide that adapts to each visitor’s journey, automatically presenting the right content at the right moment.

Unlike traditional websites that serve the same pre-rendered content to everyone, Tract Stack creates dynamic pathways that evolve based on visitor engagement - no coding required.

Plus, Tract Stack is itself an Astro starter kit. You have all the benefits of Astro from the get go.

Free web press by At Risk Media

Tract Stack comes with a Story Keep web application. You’ll log-in to your Story Keep to manage your Tract Stack. This is where you edit and create new web pages.

SEO-friendly through and through

All the best practices for SEO performance get “pressed” in when you use Tract Stack: technical SEO, semantic HTML, and accessibility (A11y) done right; next gen image formats; ready for social shares; privacy-first analytics. It’s all there out-of-the-box.

If you are using Google Analytics, simply add your gtag and you’re set!

Engagement analytics

As readers interact with your content, Tract Stack is noticing what holds everyone’s attention. Each section of every page is a touch point for engagement and learning more about your audience.

Out-of-box events include: GLOSSED, READ, CLICKED, ENTERED, PAGEVIEWED

Enable Google Analytics to send data to your Google Search Console.

Conversion rate optimization made simple?

Conversion will mean something different for each business or organization. It could be making a sale. Receiving a donation. Get some product waitlist sign-ups. New client books for your services. Insert your goal here. You know your audience best.

With Tract Stack you can add magic paths to better engage each visitor. Based on how they’ve interacted with the site, a tailored call-to-action can appear at just the right moment.

Further reading